Los Angeles Search Engine Marketing is a blog dedicated to online marketing and search engine strategies with a focus on southern California business. My name is David Victor, and my company Accelerator Enterprise Technologies develops websites for businesses here in southern CA and throughout the U.S.
Many times clients come to us with grand visions of taking over the internet with their beautiful new website, only to find out that the web is a crowded place and it takes more than a pretty face to get noticed. Websites that compete in saturated marketplaces need to have both optimal SEO architecture built in (which we provide) but also must pay attention to even more important strategic factors:
- Is it easy to order products/services from the website?
- Does the website support the branding of the company?
- What is the competition doing?
So often search engine optimization firms focus on the tactics (inbound links, keywords/key phrases, website architecture, etc.) before addressing the larger questions such as: if anyone does find our website, will they want to do business with us?
Los Angeles is a highly competitive market. Your brand must make itself heard and your business processes must support leads generated by your website. In this blog I will opine about what makes for a great website experience, both for the surfers and for the business.
My mission is to help you make your brand a runaway success!